Our 06/67 Monterey Sneaker celebrates the social earthquake that would come to be known as the Hippie Revolution. The Monterey Pop Festival of June 1967 was a three day music festival that embodied the theme of California as a focal point for counterculture and is regarded as the beginning of the Summer of Love.
Born in 1964, SeaVees is the original way to go casual. With a groundbreaking advertising campaign throughout the 1960s, SeaVees pioneered the transformation of the sneaker from gym shoe to casual shoe. For any social affair, one could show up in SeaVees; a comfortable sneaker with the sophistication of a dressier shoe.